Category Online Marketing Archives - Smart Business Solutions

Branding and the Psychology behind colours

One of the most important decisions you ever make in business is how to brand yourself. You need a professional look and feel which matches your business style. You don’t just need a well designed and professional logo – you need to consider the colours and style you use very carefully. The wrong choice or …

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How to destroy your business on Social Media

Social media is a force to be reckoned with when it comes to creating a good online presence for your business and building up a good reputation. Most companies these days set up an account on Facebook, Twitter, Instagram and even Pinterest, but knowing how to manage these accounts can either enhance your reputation or …

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The Importance of an Email List when Starting Up your Business

“An Email can make or break a potential opportunity for you” Everyone has a different opinion when it comes to creating an email list to be used for email marketing. I am of the opinion that it is a brilliant method of marketing, but only if it is used correctly. Email marketing can be a …

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Decline of the High Street… How Online Marketing can help!

Long Live the High street When I was young (and I say young as my kids tell me 30 is old!) I used to love the weekends going round the local High Street with my mam. In my case it was Consett, where I now reside. I always remember it to be busy. Every store …

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